Ads may be coming to more of Apple’s first-party apps. The business has tested a version of Maps that includes search advertisements internally. Similar adverts are already used by Apple in the App Store. When you enter certain terms, developers can pay the business to have their software appear at the top of the results page page. Similar principles would apply to search advertisements in Maps. A Japanese restaurant, for instance, may pay Apple to have their establishment appear higher in local sites when consumers search for terms like “sushi.” Similar advertisements might be added by Apple to its Books and Podcasts apps. Through Apple TV+, the corporation might start supplying an ad-supported tier.

Ads may be coming to more of Apple’s first-party apps. The business has tested a version of Maps that includes search advertisements internally. Similar adverts are already used by Apple in the App Store. When you enter certain terms, developers can pay the business to have their software appear at the top of the results page page. Similar principles would apply to search advertisements in Maps. A Japanese restaurant, for instance, may pay Apple to have their establishment appear higher in local sites when consumers search for terms like “sushi.” Similar advertisements might be added by Apple to its Books and Podcasts apps. Through Apple TV+, the corporation might start supplying an ad-supported tier.