About the Masthead
unlike most websites nowadays, this page isn’t ai generated and you’re actually reading what i’m writing. ~ avi. this is a personal note from the creator of the site (me).
xetarev wasn’t born overnight. back in february 2020, when the world basically went off the rails, i started ‘thephotonetix’ with a team of two. i had this passion for technology and knew i had to do something with it—something that would serve tech enthusiasts across the world with facts and opinions about new tech. we’re kind of living in a golden era of it, after all. there’s a good chance that between the time i’m writing this and the time you’re reading it (or at least the web scrapers), some new breakthrough has already happened.
at ‘thephotonetix,’ we explored blogging and podcasting, sharing insights, opinions, and updates with the community. then, on december 10, 2021, we made a bold move: we rebranded as xetarev. why? well, for starters, ‘thephotonetix’ was running on a free wordpress site, and that wasn’t going to cut it. i needed a proper domain, something with a name that had a nice ring to it. after several days of brainstorming, boom—there it was. i mashed together “zettabyte” and “rev” (as in revving a car). but “z” didn’t sit right with me. and, kind of like elon musk, i have a thing for the letter “x.” don’t ask me why, it just looks cool. and sounds cool. and is cool. so yeah—xeta + rev = xetarev.
fast forward four years, and we’re still at it—breaking down complex tech topics into bite-sized, no-nonsense insights. no jargon overload, just the essentials. we blend factual reporting with thoughtful analysis, covering everything from 6k camera sensors to elon musk’s latest ai ventures.
these days, i also provide web development services and—bonus—offer flat 20% discounts on all hosting plans from hostinger. If you’re interested, visit this page >
xetarev is evolving. while we still cover the latest in tech news and updates, we’re shifting gears towards web development and web design. this isn’t just some side project—it’s something i’ve been passionate about since the day i launched thephotonetix. over the years, i’ve honed my skills enough to branch out on my own, bringing creativity into the digital space. we’re offering 80% discounts on hosting plans, but this isn’t some generic freelance gig. i personally choose who i work with—people who have already built something but need a solid online presence. branding is crucial to me. i don’t know why, but i just love it—the design, the fine-tuning, the process of making something intuitive and polished. it’s incredible to see how far xetarev has come, and with 2025 on the horizon, i’m excited for what’s next. big things are coming, and this is just the beginning.
follow us @xetarev on facebook & google news. we’re not on any other social platforms—instagram didn’t really serve a purpose, so i just scrapped it. but you can always reach out via facebook dms or email. got something juicy to share? questions? feedback? or just want to geek out? hit us up at xetarev@outlook.com.
Updated on 30th January 2025