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Twitter Blue now offers way more than what it used to



Twitter Blue has enabled new benefits for members including “prioritised ranks in chats” and video uploads up to 60 minutes in duration. Elon Musk made a pledge last month that $8 monthly Blue users will receive “priority in answers, mentions & search” and the capacity to publish lengthy films.

The support page states that Reply Priority is currently active and that “this feature prioritises your replies on Tweets that you interact with.” That appears to be the case on a number of the tweets I examined, with Twitter Blue subscribers—many of whom have few followers—making up the majority of the comments. It’s unclear whether individuals who pay $8 per month will always rank first in responses or whether other considerations are also taken into account.

Priority rankings will “help minimise the prominence of frauds, spam, and bots,” Twitter support has stated. Some users worry that the new approach will make using it less enjoyable for free users or that paid priority may enable spammers, trolls, and other undesirable individuals in amplifying their messages.

The length limit will increase from 10 minutes and 512MB to 60 minutes and 2GB at up to 1080p resolution under the new video restrictions, but only for web users; Android and iOS users will still be subject to the 10-minute limit. According to Twitter, depending on a viewer’s internet speed, it may “alter or adapt your original video for distribution, syndication, publication or broadcast by us and our partners” or adjust the bitrate/resolution. Musk stated that Twitter will someday compensate producers for submitted videos, possibly even paying more than YouTube’s 55 percent cut. But it hasn’t specified if it will use advertisements or some other strategy. Given that a large portion of its moderation personnel has been fired or left, it’s also unclear how it would handle issues with piracy.

Twitter Blue now offers way more than what it used to

Twitter Blue now offers way more than what it used to


Twitter Blue has enabled new benefits for members including “prioritised ranks in chats” and video uploads up to 60 minutes in duration. Elon Musk made a pledge last month that $8 monthly Blue users will receive “priority in answers, mentions & search” and the capacity to publish lengthy films.

The support page states that Reply Priority is currently active and that “this feature prioritises your replies on Tweets that you interact with.” That appears to be the case on a number of the tweets I examined, with Twitter Blue subscribers—many of whom have few followers—making up the majority of the comments. It’s unclear whether individuals who pay $8 per month will always rank first in responses or whether other considerations are also taken into account.

Priority rankings will “help minimise the prominence of frauds, spam, and bots,” Twitter support has stated. Some users worry that the new approach will make using it less enjoyable for free users or that paid priority may enable spammers, trolls, and other undesirable individuals in amplifying their messages.

The length limit will increase from 10 minutes and 512MB to 60 minutes and 2GB at up to 1080p resolution under the new video restrictions, but only for web users; Android and iOS users will still be subject to the 10-minute limit. According to Twitter, depending on a viewer’s internet speed, it may “alter or adapt your original video for distribution, syndication, publication or broadcast by us and our partners” or adjust the bitrate/resolution. Musk stated that Twitter will someday compensate producers for submitted videos, possibly even paying more than YouTube’s 55 percent cut. But it hasn’t specified if it will use advertisements or some other strategy. Given that a large portion of its moderation personnel has been fired or left, it’s also unclear how it would handle issues with piracy.