In the next few weeks, BMW is planning to unveil the i7 Luxury Sedan. The company released a lot of teaser images which confirms that this electric car will have a massive & unnecessary kidney-shaped grill. Although this grill is a way you can differentiate other cars from a BMW, It is BMW’s identity and they cannot just get rid of it. So even though there is not an engine beneath the hood, there will be two kidney-shaped grills. Although BMW does say that the grill on the I7 is reinterpreted to achieve a modern look (as the grill is outlined in a narrow band of exclusive crystal glass)

But even though BMW has been subjected to a lot of harsh criticism on the Internet lately. Don Smith (Product Manager at BMW) says that it does make no sense for an electric vehicle to have a grill but the customers want it to look like a BMW & that is why they included it. BMW says that in April, the i7 will be the first all-electric luxury sedan in the world. (I feel like they’re forgetting Mercedes EQS) The car has a claimed range of 360-379 miles (according to the European WLTP standard) and 305 miles (according to EPA estimates)

The screen, which moves out of the roof liner, is for rear passengers, basically turning the sedan into a luxury cinema on the go. We also have a lot of interior images that BMW showcased. The biggest thing in the interior is the ultrawide 31-inch theater screen (32:9 panoramic display) which has an 8K streaming resolution. [This wide display is just for the rear passengers, which will turn this sedan into a luxury cinema] The car will also be equipped with a Sky Lounge panoramic glass roof with LED light threads.

On the driver’s end, there’s a curved display that starts behind the wheel and extends across the dashboard. Merging the 12.3-inch instrument cluster and the central 14.9-inch infotainment screen into a single unit angled toward the driver. Featuring the latest version of BMW’s iDrive operating software, the curved display will have the appearance of floating above the dashboard, which is quickly becoming a common feature in luxury automobiles. BMW has a lot of EVs they’re releasing in the next few years to achieve 50% of the company sales to be electric by 2030. All of this means that the most popular cars BMW makes will soon have Electric Variants.